“Call it a clan, call it a network, call it a tribe, call it a family. Whatever you call it, whoever you are, you need one.” — Jane Howard

Maybe it’s the introvert in me, but networking feels like a dirty word sometimes. I have to tell random people what I do? Do I have to always be selling my brand?I took some time to reflect on my own hangups with networking, and I came to the conclusion that most of my issues stem from one of three areas. You may be able to relate to one or many of these.

Lack of self-confidence
Jubilant just turned three months old. My client base is small. I’m fairly young in the world of entrepreneurship.It’s hard to shake the voices telling me, “Taylor, you’re not experienced enough. Jubilant isn’t established enough. Don’t put yourself out there.”Maybe you have voices of your own saying similar things. Well, those voices are liars! And little by little, I’m overcoming them.There’s no silver bullet or magic potion, just daily speaking truth to myself until the truth is louder than the voices.

Lack of self-awareness
Social media makes comparison all too easy. I find myself thinking that I need to do XYZ because so-and-so is doing it.But what works for them won’t necessarily work for me. I’m an introvert who thrives in one-on-one and small group situations.Instead of fighting my personality, I build it into my business. My service offerings, my systems, and how I go about building my network all stem from my personality.I encourage you to do a bit of self-reflection. Come up with three ways to leverage your personality and preferences in the way that you network.

Lack of community mindset
The word network immediately brings the image of a fishing net to mind. I think of each little piece being interwoven into a strong net that can catch huge fish.That’s what a network is. It’s not about collecting business cards, followers, or clients. A network is about supporting and being supported.As you emphasize community in your networking, you’ll find the idea of networking more appealing.

Want a few more ways to network? Keep reading.

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Connect with Jubilant on Periscope @wearejubilant

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